Monday, 4 March 2024

Fast-growing renewable energy industry factor for new enterprise.

Industrial Ethernet hardware and software for mission-critical data communications networks operating in harsh environments.

From its new base in Copenhagen (DK), Westermo is to provide vital local support for companies in the key energy, rail, water and wastewater, and maritime sectors that are looking to implement robust and reliable industrial network solutions.

Kenneth Olsen (top) and 
Örjan Axelsson
 
Kenneth Olsen, a vastly experienced international sales and business development specialist, becomes the company’s inaugural key account manager for business in Denmark. Örjan Axelsson has been named as managing director (MD) of Westermo Denmark, and will perform the new role in tandem with his existing position as MD of Westermo in Sweden and Finland.

Westermo previously supported its Danish customers through an authorised distributor. However, the company was keen to establish its own premises, enabling it to strengthen its position in the country and enhance the level of support it provides to its customers.

“Establishing close proximity to our customers has always been an important aspect of the Westermo expansion strategy, and that will continue to be the case moving forward,” said Axelsson. “By strengthening our presence in Denmark, we will not only be able to offer companies our full, broad range of industrial data communications solutions, but also comprehensive support at a local level. This will lead to enhanced customer satisfaction, and will help us to forge stronger, trusted relationships.”

A major factor behind Westermo’s move into Denmark is the country’s fast-growing renewable energy industry, in which government support for infrastructure development has incentivised investment in wind and solar power. In addition, the Danish national grid is undergoing significant expansion, with a large number of grid projects set to be launched over the next decade, while Denmark is also set to see major growth in sectors such as rail signalling and telecommunications, water and wastewater treatment, and shipping.

“Such a major level of growth creates an increasing need for highly reliable, secure and resilient data communications networks to support these key industries,” said Axelsson. “Westermo is a global company with an extensive portfolio of proven solutions. For the past 20 years, Incom has provided outstanding support for Westermo products in Denmark, but the company is now scaling back its operations. With the addition of local support through our new office in Copenhagen, this makes us the ideal partner to solve Denmark’s toughest networking challenges, helping to ensure seamless connectivity and continuous operation in some of the country’s most vital industrial applications.”


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