Thursday, July 26, 2012

LCD distribution for Ireland & Britain

Ginsbury to support LCD module business for Kyocera and recently acquired Optrex

Ginsbury has announced a Britain and Ireland distribution agreement with LCD manufacturer Kyocera Display Corporation. Ginsbury will promote and support a wide range of Kyocera passive STN and active TFT LCD flat panel displays. Ginsbury will also continue to support and manage existing Optrex LCD business brought about by the recent acquisition of Optrex Corporation by Kyocera.

Neville Milward, Director, Ginsbury said, “The addition of Kyocera to our franchised supplier portfolio strengthens our display proposition across many different applications and vertical markets. Kyocera has an excellent reputation for producing a broad range of high quality, standard display modules,” he continued, “Kyocera will enable us to design in, support and supply many market sectors with high quality display solutions with the knowledge of a commitment to maintaining product longevity for our customers.”

Phil Blake, UK and Scandinavia Regional Sales Manager, Kyocera commented, “We are confident that new and existing customers in the UK will benefit significantly with the addition of Ginsbury as our franchised distribution partner. We are impressed with Ginsbury’s approach to product marketing which is highly focused and features strong technical support. There are many premium, niche manufacturers that need the focused approach of a specialist technical design-in distributor. The design-in phase is essential and Ginsbury have exhibited the knowledge and experience required to develop new business opportunities for Kyocera. We look forward to building a successful relationship with Ginsbury and creating new business growth.”

Blake added, “Our relationship with existing Optrex customers will not be affected by the change of ownership. We are fully committed to supporting legacy business and maintaining the continuity of supply to an established and highly valued customer base.”

Kyocera Display Corporation was formed following the recent acquisition of LCD manufacturer Optrex Corporation. The acquisition has enabled Kyocera to expand its LCD product offering and manufacturing capabilities for high quality, small to medium sized display modules and touchscreen based products.

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