Monday, September 14, 2009

Transportation

Farnell increases focus on electronic design for transportation

Farnell has extended its support for electronic engineers working on automotive, rail and other Transportation applications by adding a large number of Transportation-orientated electronic components to its product portfolio. At the same time the company has made available a wide variety of technical collateral that will help these engineers speed product selection and application development.

The recent addition of over 800 new parts means that Farnell’s dedicated Transportation portfolio now features almost 4000 products from 80 industry-leading suppliers including Altera, Analog Devices, Cree, Freescale Semiconductor and STMicroelectronics. Technical documentation for electronic engineers working in the Transportation field comprises over 60 new documents ranging from application notes and selector guides to design tips and reference guides.

To coincide with Farnell’s increased Transportation focus, the latest Farnell Technology First Journal also has Transportation as its theme. The Journal brings together a variety of news, product and market information. Technical articles and FAQs designed to help engineers working on applications as diverse as motorcycles and heavy agricultural vehicles are also included.

Downloadable PDF and interactive online versions of Technology First can be accessed via the Transportation link on the Technology First area of the Farnell website. This link also provides access to information on the new product introductions, allows visitors to search products by category, and incorporates ‘hotlinks’ to the technical collateral.

Jamie Furness, Global Head of Strategy & Community Development, states: “From comfort and safety to infotainment, security and drivetrains, innovative electronic design is fundamental to delivering more features, making vehicles safer and more efficient and, critically, reducing cost of manufacture. The key to future success for manufacturers lies in innovation so, despite the short-term challenges facing the Transportation industry in general and automotive manufacturers in particular, this is the perfect time to increase our focus on this sector.”

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